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KELLYS Business Consulting needed to upgrade their website to support their marketing efforts.
Since Kellys is a client specific business; we needed the site to also have a general focus with a bit of an upscale look.
We recommended a simplified, all text logo and a slider system to show case Kellys consulting services.
The graphics are kept simple and the site has a context management system to handle articles and a log-in area to show selected clients more content.
The graphics and images were all edited by WDX. The photos of Steve Kelly were taken by a local Whangarei photographer.
EverEdge IP is New Zealand’s leading intellectual property firm.
They have a unique blend of experience in technology development, new product introduction, intellectual property strategy, finance, marketing and law.
They needed to update their existing website; their old site was no longer current in terms of web standards.
While we were upgrading the site, there was an effort to update various graphics elements and other content.
Most of the graphics in this site were NOT designed by WDX. The client wanted to keep as many of the old graphics as possible so our job was to modify and update them as needed.
New menus were created by WDX and the entire site was redesigned in terms of coding.
Kayak Zone is Northland's New Zealand’s premiere kayak distributor with the largest selection of models and kayak accessories.
WDX needed to showcase the various products lines.
We wanted customers to get information on the website before coming in to make their purchase decision.
The Kayak Zone logo was designed by WDX and the site contains a lot of photos of kayaks and equipment in order to help customer make their purchase decision.
Landeman needed a website to be used as the basis of promoting their long established Auckland printing firm.
The site needed to help with the quoting process, be easy to use, and highlight their printing capabilities.
Landeman staff also needed to be able to update certain parts of the website on their own.
The WoodSmiths is a well established manufacturer specializing in solid wood bench tops, doors, mouldings, and other wood products.
The WoodSmiths needed to showcase their entire product offering on the web with the aim of starting a dialog with potential customers.
The WoodSmith’s logo and overall style were designed prior to designing the website. Therefore the website needed to keep that style.
A large number of photos where used in the site in order to help potential customers develop their ideas.
Acacia Park is a gated community and property development in Whangarei, New Zealand.
The developers needed to showcase the unique features of Acacia Park.
Because of the large property sizes, WDX recommended aerial photography. You just can not see much of the park from ground level.
Most potential buyers are older people and they often come from diary or farming and they enjoy the extra land. Therefore older people were used as models.
The Acacai Park logo, all photography, and layout was designed by WDX.
The Northern Recreational Flying Club is a new site.
The club wanted to use their logo on the site and to have a blue based colour scheme with clouds. All other graphics are WDX designed.
The site supports Newsletters, Blogging, Members areas, and Google maps.
Club members can edit most of the content. Areas that rarely changed are kept as static pages.
The NZ GSM Security Systems site is a new site.
GSM Logo and all graphics are WDX designed.
The animation trys to explain the key concept of the firm: security direct to your mobile.
The Riverland Riding School needed a low-cost site to help promote their business.
The school did not have logos and needed help with their site. Written content was delivered to us.
Based upon the written brief, WDX developed the site with a eye to being both effective and low-cost.
All of the site’s artwork was designed by WDX.
The Boost Business site is a new site with a clean design.
The logo makes the point of boosting with the second raised "O". There was little point is using other metaphors.
The business man in the upper right is clearly considering some decision with the "hand on chin" gesture.
All graphics and artwork are WDX designs, except for the silhouette picture with the world background.
The Northland Gliding Club site is a redesign.
Club Logo is WDX designed.
The site design makes clear statement to the visitor that this club is about flying gliders in the Northland of New Zealand; the pop-out glider makes the point.
This is a Club Website with Blogging and Members only area which has web pages that can be updated by club members.
The club just tells us which parts of the site to make self-updatable.
The Elements site is a redesign. The company changed both their name and location and therefore the site needed to be updated.
WDX also did the original Oaks Beauty website.
The colour scheme for the site is simple with the use of brown gradients; this is done to focus the visitor's eye to the young lady with the fabulous skin.
To allow the viewer to focus more on the model’s skin, we had her looking down. Otherwise the viewer would naturally be focusing on her eyes.
The Warren Buffet site a redesign. The old site was not focused on the Warren topic as it should have been.
This new site is clearly about Warren Buffett and about the upcoming Warren Buffett book with a video introduction to the book.
Since insurance is a personal business, the key business person is prominent in the home page.
Therefore we make Lucas stand out in his webpage, examining documents to help customers deal with the unexpected.
An audio was produced by WDX to go along with the site.
This site is a good example of a client working together with WDX to produce a lead generation and support sales tool.
The wedding studio site is a redesign. The colour of the original site was white but WDX recommended changing this to black.
Weddings are of course associated with white. But since the emphasis was on film and this is associated with black.
Logos needed be designed and a more modern image needed to be established in order to give potential customers confidence and to establish trust.
Below is the home page of the site before the redesign, on the right is the WDX designed site.

This is a new website. The goal of the site is to explain the Zach Concept of business management consulting.
The site is used to support the sales function rather than to generate new sales from the site.
Unlike most sites created by WDX, the Zach site was almost entirely written by the client. Existing Zach artwork was blended and mixed by WDX to create the site header.
The Dargaville Aero Club site is a new site.
Club Logo and all graphics are WDX designed.
This will become a Club Website with Newsletters, Blogging and Members areas.
Many WDX customers opt for our gradual site development model; this allows the business to work with the site over time and develop the best site strategy.
This is a new website. The goal of this site is to help generate new business by providing a credible site at minimal expense.
A new logo and other artwork was created by WDX to help provide a more up-scale look.
Testimonials are a key part of the site in order to help with credibility.
This is a redesign. We needed to get visitors to remember the apricot name by making the association with apple. While the lady with the apple will not sell more printing services, she will help people remember the brand.
Otherwise the site has two purposes: 1. to support customers by providing information on printing and design issues, and 2. To get customers to contact Apricot Print.
This is a new site. The site needed to be simple to use and lay the ground work for future expansion.
The company already had their logos and art work, so the site needed to conform to these standards.
This is a new website. The key goal is to explain the concept of self monitoring of your alarm by the use of mobile phones. Simple animation was created to get the point across.
The website needed a bad guy and hence the burglar.
This is a new site for an old firm.
The site needed to be simple and fresh.
New logos and artwork were created.
This is a redesign. The new site needed to be more to the point. The key goal is to have potential customers make contact by using the form, or calling the company.
The site, logos, and the art work were designed to give the site that "not so new look." The target audience tends to be older and more conservative.
Below is the home page of the site before the redesign, on the right is the WDX designed site.